News

Article: Name your business – How to choose a winning name

Katarina has written an article for the site Ms. Career girl who aims to help ambitious young professional women find passion in their profession, or a profession out of their passions:  So you have your great idea and are about to set the wheels in motion? Great job!...

Newsletter, February 2017: A Life-Defining Choice

Personal names can be a handful. John, Anna and Daniel? Or Texas, Estelle and Rio? The traditional is bland, while the trendy easily becomes ridiculous. Is it even possible to give someone a name that both stands out, blends in and has longevity? As naming pro’s, we...

No Vowels? That’s SO 2016!

Is it wise to adjust to the new and trendy? Or is it smarter to resist, stick to what you know and think ahead? When it comes to naming, it doesn’t hurt to be aware of what’s going on around you. Just don’t let anxiety get the better of you. A new year equals new...

Newsletter December 2016: Let’s name the future!

“Futures made of virtual insanity”. Lalala! Remember that funky superhit from Jamiroquai? It seems their prediction was just about right. VR-glasses is the Christmas present of the year in Sweden and it’s just a matter of time before we all live our daily lives in a...