A Name That Works Globally
A while ago, Eqvarium was hired to find a name for a Swedish company based in Portugal. They offer tax law counseling for future retirees and entrepreneurs who want to sell their company when moving to another EU country.
The challenge was to find a name that felt warm and welcoming as well as professional. Following a smooth and exciting process, the client went with Settla Law. We played with the English word Settle and “verbified” it with a Swedish ending.
Together with a strong tagline – Moving abroad should feel like coming home – we feel it’s a very strong name.