A good and solid brand name will always be rewarding

 

We are a full-service naming agency and support you through the whole process of finding a new name for your company or product. The full Monty is always a safe investment, but perhaps you’re just looking for help in a specific area? We do everything from creative workshops to linguistic evaluation.

 

Contact us, And we’ll find you a new name!

Eqvarium - Naming Agency

A good and solid brand name will always be rewarding

We are a full-service naming agency and support you through the whole process of finding a new name for your company or product. The full Monty is always a safe investment, but perhaps you’re just looking for help in a specific area? We do everything from creative workshops to linguistic evaluation.

 

Contact us, And we’ll find you a new name!

Eqvarium – Your Full-Service Naming Agency

Why lose sleep over naming a business or finding a solid product name? Let’s make naming a fun and creative experience that will increase your sales.

 

Bad names are unfortunately common in the business world. Often they’re due to weak strategies, lack of naming knowledge and disagreements within the company. As a widely experienced naming agency, Eqvarium strongly recommends you not to settle for a compromise. Inappropriate names can do serious harm to your business. A good and solid brand name, on the other hand, will always be rewarding.

Do you need to change your company name? Are you looking for a smart and unique product name for your global business?

Recent
posts

Some of the names we have created

Recent posts

Eqvarium In The Press – Useful Tips From The Coach

Eqvarium In The Press – Useful Tips From The Coach

Would you like to know how a name is created? In a recent magazine feature (Swedish only), Eqvarium CEO Katarina Nilsson talks to Civilekonomen about the creation of the brand name Akavia – a new trade union sprung from two already established ones.In the article, Katarina offers a wide range of useful tips that both small and large companies can benefit from.

Full Speed Ahead During Lockdown

Full Speed Ahead During Lockdown

“Modern technology enables professional naming processes without the risk of infection.” Just a month ago, we wrote about how a certain virus had kidnapped the well-known beer brand Corona. Now, it has seemingly put an entire business world to a halt, as many small and large companies are struggling for their survival. There is no simple solution to this complex problem in sight, and only time can tell what sort of damage we are looking at, both regarding ourselves as individuals and our workplaces..

The Wrong Name Can Leave a Bitter Aftertaste

The Wrong Name Can Leave a Bitter Aftertaste

It is often stated that all PR is good PR. However, it is doubtful whether the chocolate maker Isis or the renowned fashion house Lacoste – Anders Behring Breivik’s favorite brand – reasoned this way. All companies dread the “kidnapping” of their brand, since sudden associations with – for example – mass murderers aren’t exactly good for business..

5 Reasons to Rename Your Business

5 Reasons to Rename Your Business

“If the name does not reflect your business, you may want to consider changing it”
When it comes to company names, it is in fact hard to be wise in hindsight. Scrapping an incorporated name and starting over with a new one, can be a costly affair to say the least. But if your brand name doesn’t reflect your business, or if it causes problems daily, it may still be worth the trouble of changing it.

Some of the names we have created

Names we have created: Favro
Names we have created: Favro
Names we have created: SoliQ
Names we have created: Mawok
Names we have created: Credento
Names we have created: Nytida
Names we have created: Adveon
Names we have created: Inveio
Names we have created: Applino
Names we have created: Avarda