Eqvarium would like to welcome Knappra as a new client! Knappra develops apps for mobile phones and came to us when they tried to come up with a relevant name for their Iphone app. The new app helps us to decide on what to eat for dinner.

Together with the client we reasoned about strategy, types of names and brainstormed various suggestions. Finally Knappra decided on a name that works internationally and stands out.

Stefan Carlsson, one of the founders of Knappra, says:

“It was helpful to have a professional perspective on the name issue. It allowed us to look outside the box and see the naming process from a different perspective. Eventually we decided on the name EveryMeal, the name sounds good and describes the app in a functional perspective. We think the name is great!”