News

How to Heal a Broken Brand? Pay the Studio a Visit

  When facing the unexpected, adaptation is key. For their business to survive, many companies have been forced to come up with new solutions. We like how the British meditation studio Re:Mind have adapted their in-person classes to online versions and added a web...

KUKEN is king

  We have said it before and we will say it again: A name that sounds great in one language may be a complete disaster in another. So if you are planning on serving customers on other markets today or in the future, a linguistic screening early in the process is...

The Cost of an Unfortunate Brand Name  

  If your name brand name translates into something funny or inappropriate in a different language, it doesn’t necessarily mean the end of your brand. People love to spot these things and few would see it as intentional. However, many studies show that...

No need to hesitate, let’s just do it.

Sometimes all it takes is the thought of how long we think a project is going to take for us to not even start at all. But as a matter of fact, time will pass regardless of whether we set sails or not. So there’s no need to hesitate! Give me a call and let’s get...

Let’s Name Your Future – Whatever You Decide It Should Be

  “Whatever you venture into, we can provide you with the tools to find a great brand name for it.”   Times are indeed strange. Many are forced to leave their jobs, others aren’t allowed to leave their homes. Some, of course, are even less lucky. However, from...

Neutral Is The New Black – Check Out The Hottest Baby Names

  What do you do when the planet is at lock down? Babies, of course. Recent reports indicate that we are looking at an unusually big baby boom because of the corona virus. So, let us look at the most important thing of all right now: baby names. The Social...