Jan 24, 2020 | Cases, Clients, News
When Jusek and Civilekonomerna started a brand new union, they needed a name that symbolized the road ahead. That is literally what they got. Through Eqvarium’s creative process, the name Akavia – short for the academic way/road – saw the light of day. The...
Oct 24, 2018 | Clients, News
Dentsply Sirona assigned Eqvarium to find a name for a new product for implant treatment. We asked Johanna E Nilsson, Director Marketing Communication, to tell us more about Azento and the collaboration with Eqvarium. What are the biggest challenges around...
Aug 24, 2018 | Cases, Clients, News
“We’re not alone in regarding solar energy as the future. But our technology and product stand out on the market, and we need to show that in every part of our brand. We hired Eqvarium to create a waterproof brand name that both challenged the industry status quo and...
Apr 25, 2018 | Clients, News
This year we celebrate our 10-year anniversary and we would like to thank our clients for sticking with us on this fantastic journey. Each naming process has been totally unique and we hope it’s been as fun for you as it’s been for us. Coming to a name decision is...
Mar 29, 2018 | Cases, Clients
Eqvarium was assigned by Autoliv, the world’s largest automotive safety supplier, to find a spin-off name for their electronics business segment. The name needed to reflect the new company’s focus on autonomous driving and future system supplies. Eqvarium looked...
Nov 22, 2017 | Cases, Clients
A successful business with a great booking and checkout system came to Eqvarium looking for a brand name to match their offer. With their core values and brand promise in mind – to make every business day a little easier – we created a list of strong contenders. They...
