“Companies that consciously choose to be followers will always find it hard to take the lead.” “A truly unique workplace where we all feel like a big family. A family unlike any other.” If it sounds familiar, it is probably because that’s how most companies...
Next up in our popular series, is a name that could easily be associated with saving lives. And hey, it’s available for purchase. Grab and grow, people! Clevrus [klevrəs] From the English words “clever” and “us”. Suitable for a consultancy or an app that...
Large B2B groups in expansion often need our help in creating a global brand strategy that includes names. The strategy needs to cover the entire product portfolio and include creative guidelines for naming processes. Many of these companies grow both organically and...
‘Your brand name needs to be just as strong as your product’ Many companies and products are mayflies. When brands disappear as quickly as they came, it is often due to lack of quality behind the polished facade. It may have sounded appealing and looked...
Akribon [akrɪbɔn] Greek for “accuracy, attention for detail” meets French for “good”. International and professional yet soft and warm. Unique yet familiar. .com and .se available “Akribon are simply next level by any measurement. Perhaps that’s why they...
How Can You Name Something If You Don’t Know What It Is? Creating a great brand name comes with certain requirements. One is to be able to answer a seemingly simple question: What are we going to name? That can’t be too hard, can it? You’d be surprised. ...
