Aug 31, 2016 | Cases, Clients, Press
In the modern world of business project management hyper adaptation is the key to success. Everybody’s looking for the one thing that can make the complex simple – the management tool to end all other management tools. Good thing it already exists. Patric Palm and his...
Jul 18, 2016 | News, Press
Katarina Nilsson is interviewed in entrepreneur.com about her biggest business regrets: Regret: I regret saying no to business opportunities where clients desired to buy more from my company than I initially offered. I turned them down instead of adding to my services...
Nov 26, 2015 | Cases, Clients, Press
Lärarfortbildning was about to launch a leadership initiative and wanted a name that communicated something entirely new. They turned to Eqvarium who helped them choose Spirado, a unique name loaded to the brim with just the right feeling. – In our industry we...
Aug 3, 2015 | News, Press
On Monday August 3, at 9 pm European central time, naming strategist Katarina Nilsson appeared on Heather Nichols’ radio show. Among other things she shard her most effective tools and insights on how to create vibrant brand names for businesses, products and...
Feb 25, 2015 | News, Press
Katarina Nilsson was recently interviewed about naming for the Swedish weekly magazine ICA Kuriren, which resulted in am excellent four page article. The text is in Swedish, but you are welcome to check it out via the link below: ICA Kuriren nr 5 2015
Jun 23, 2011 | News, Press
“She knows how to make yourself a name” Katarina Nilsson and Eqvarium is interviewed in the Swedish entrepreneur magazine Företagaren, no 4 2011. Read the article in Swedish here:
