Cases

Nordeye – how a brand that works long term was born

Transport Solutions – a part of Axel Johnson International, were assigned to create a new brand for an e-commerce platform selling extra lighting and spare parts for vehicles for full commercialization in the EU, the UK, Norway and Switzerland. The key to success in...

Kebni – a name with solid possibilities

  We recently assisted ASTG (Advanced Stabilized Technologies Group), where we helped them develop the brand name KEBNI for the Nasdaq First North Growth Market listed company group.   This is what the company wanted: A strong, ownable brand name that they...

Miraya sees everything crystal clear

  Complex events are part of everyday life for important social functions such as the armed forces, blue light authorities and traffic operators. To get the best possible overview on a situation, a correct analysis based on several different data sources is...

Akavia Paves The Way For More Courageous Name Picks

When Jusek and Civilekonomerna started a brand new union, they needed a name that symbolized the road ahead. That is literally what they got. Through Eqvarium’s creative process, the name Akavia – short for the academic way/road – saw the light of day. The...

Azelio

“We’re not alone in regarding solar energy as the future. But our technology and product stand out on the market, and we need to show that in every part of our brand. We hired Eqvarium to create a waterproof brand name that both challenged the industry status quo and...

Welcome Veoneer!

Eqvarium was assigned by Autoliv, the world’s largest automotive safety supplier, to find a spin-off name for their electronics business segment. The name needed to reflect the new company’s focus on autonomous driving and future system supplies. Eqvarium looked...